The ALS Ice Bucket Challenge: Is there any value in celebrity slacktivism?

I’m not a big fan of any of the portmanteau words that have emerged from the internet age but the term slacktivism is surprisingly effective. Slacktivism is when people do something to raise awareness for a charity/cause/issue but nothing else. Like re-tweeting a post on Twitter or liking a cause on Facebook – ┬áslacktivism brings … More The ALS Ice Bucket Challenge: Is there any value in celebrity slacktivism?