Are Social Media Stars becoming more Influential than Mainstream Celebrities? American University Professor Investigates the rise of YouTube Stars. Marketing Professor, Jeentendr Sehdev from the University of Southern California believes young female internet starlets could be the next ‘big thing’ to take over the red carpet. The professor conducted a study in October 2015, where … More #GirlPower and the #Convergence of the Red Carpet: #Celebrities vs #SocialMedia #Stars
The 2014 BET Awards once again touched down in Los Angeles’ Nokia Theatre on June 29th. The annual event, hosted by funny man Chris Rock, brought out the best of entertainers across formats of music, film, TV and sports to celebrate the past year in black entertainment. Certainly still buzzing from the reception it … More Urban Music’s Biggest Night Arrives with a Gentle Shake
Gwyneth Paltrow can’t seem to make up her mind as to what she really wants. Despite announcing that she would be divorcing her husband and Coldplay front man, Chris Martin . It seems the 41-year-old actress has had a ‘conscious’ change of heart. The couple who still live together have apparently decided to put their differences aside in … More Gwyneth Paltrow “Re couples” with Chris and plans to go ‘on the run’ with BFF Beyonce, ahead of her world tour.